NSW GOVT FLOOD RISK CAMPAIGN – CHECK YOUR FLOOD RISK.

Bastion Collective

THE BRIEF There are certain parts of Sydney that are under grave risk of being[...]

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FROM FARM TO BOWL.

Bastion Collective

FARMERS MARKET BRIEF Farmers Market had a clear vision. It wanted to lead the premium[...]

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AUSTRALIA, LET’S GET CRACKING WITH AUSTRALIAN EGGS

Bastion Collective

Australian Eggs wanted to inspire consumers to eat more eggs with a creative campaign that[...]

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DARWIN ABORIGINAL ART FAIR

Bastion Collective

Positioning Darwin Aboriginal Art Fair as Asia Pacific’s best Indigenous art event. THE BRIEF For[...]

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KIKKI.K

Bastion Collective

Creating a movement to deepen kikki.K’s relationship with fans. THE BRIEF kikki.K knew it needed[...]

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PENTRIDGE PRISON: SHAYHER GROUP

Bastion Collective

THE BRIEF In 2015, Shayher Group was experiencing the impact of a community who were[...]

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MELBOURNE SQUARE: OSK PROPERTY

Bastion Collective

Driving leads through consistent storytelling and content for mega project Melbourne Square. THE BRIEF With[...]

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COLLINS ARCH: CBUS PROPERTY

Bastion Collective

Combining the power of PR with the targeting of paid media to drive leads to[...]

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AUSTRALIA 108: WORLD CLASS GLOBAL

Bastion Collective

Launching the southern hemisphere’s highest residences with an integrated PR and social campaign. THE BRIEF[...]

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THE EASTBOURNE: MIRVAC

Bastion Collective

When targeting the top echelon of property purchasers, you have to figure out how to[...]

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Darwin by Delos

Bastion Collective

Launching the wellness real estate movement in Australia with a fully integrated strategy of media,[...]

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BLUNDSTONE: HOW I ROAM

Bastion Collective

How do you find authenticity in the wild world of paid online influencers? Create a[...]

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Bunnings engages the next generation of DIY’ers

Bastion Collective

Bunnings has recently started to focus on engaging the next generation of DIY’ers, via targeted[...]

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LAUNCHING THE CORNER

Bastion Collective

Launching Newcastle’s hip new The Corner precinct. THE BRIEF The GPT Group’s The Corner brings[...]

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FINDING AMELIA EARHART

Bastion Collective

Working with the amazing Robert Ballard and National Geographic. THE BRIEF Expedition Amelia, the latest[...]

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44th International Women’s Day

Bastion Collective

March 8th this month brought with it the 44th commemoration of International Women’s Day since its first[...]

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WECHAT MARKETING ‘CUSTOMISE YOUR UGG’ CHINESE NEW YEAR RETAIL CAMPAIGN

Bastion Collective

UGG were keen to increase store traffic, drive sales and raise brand awareness over this[...]

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ALIBABA “TMALL WORLD” COMMUNITY ENGAGEMENT & PR CAMPAIGN

Bastion Collective

The 9th highest global brand value, with online sales and profits surpassed all US retailers[...]

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INTRODUCING THE ROYAL MELBOURNE SHOW’S ‘MINI-PROGRAM’ INTERACTIVE EVENT GUIDE

Bastion Collective

Bastion China created for the Royal Melbourne Show the first ever WeChat “mini-program” event guide[...]

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HELPING OUR CHINESE COMMUNITY TO UNDERSTAND HOW TOLLING WORKS

Bastion Collective

Transurban wanted to understand the pain points the Chinese-speaking community was experiencing, and the key[...]

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TRANSFORMING KIA FROM A VALUE PLAYER TO PREMIUM

Rosie Thompson

For the Australian Open, Bastion EBA were tasked with shifting perception of Kia from a[...]

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HOW NEW ERA USED PERSONA CREATION TO REDEFINE THEIR MARKETING EFFORTS

Bastion Collective

New Era has manufactured high-quality caps for generations. With 100 years under their belt, they[...]

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Boosting Natural Pet Food Sales in Australian Supermarkets for Nature’s Gift

Bastion Collective

Nature’s Gift is the loveable brand, owned by Real Pet Food Company, which offers Australian[...]

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Understanding Chinese Australian Wine Drinking Habits for Yalumba

Bastion Collective

Yalumba, Australia’s most historic family-owned winery, wanted to gain traction with the Chinese community and[...]

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Redesigning school holidays at Chadstone with Star Wars

Bastion Collective

Chadstone is on a mission to position themselves as a cultural epicentre… To do this,[...]

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Launching Melbourne’s Newest Five Star Hotel

Bastion Collective

THE BRIEF Located in the heart of the CBD, the Accor-operated Pullman Melbourne on Swanston[...]

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Record breaking 2019 Royal Melbourne Show

Bastion Collective

As one of the biggest events hosted by RASV, the 2019 Royal Melbourne Show was[...]

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Melbourne Cup’s Most Prestigious Marquee

Bastion Collective

During the Melbourne Cup Carnival there are a multitude of brands seeking to build brand[...]

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Bastion Banjo Redesign Burwood Council’s Brand

Bastion Collective

Bastion Banjo reimagined Burwood’s matured brand to reposition them as a vibrant and diverse hub[...]

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DARWIN ABORIGINAL ART FAIR

Bastion Collective

Positioning Darwin Aboriginal Art Fair as Asia Pacific’s best Indigenous art event. THE BRIEF For[...]

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HOW INSIGHTS HELPED DEAKIN RECOVER FROM A 5-YEAR DOWNTURN IN COURSE DEMAND

Bastion Collective

The brief: Deakin University’s Faculty of Health had experienced a significant drop in enrolments for[...]

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BUNNINGS LAUNCH ‘CLICK & COLLECT’

Bastion Collective

Bunnings asked us to help launch Click and Collect,their new online shopping service that offers[...]

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COWS DAY OFF: convincing Grill’d to go meat-free to give cows a day off!

Bastion Collective

THE BRIEF: Grill’d wanted a PR-led campaign that generated talkability in mainstream, national media about[...]

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THE FERRARI 48-HR TEST DRIVE

Bastion Collective

Bastion EBA, took a Ferrari Portofino test drive to a whole new level with an[...]

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KORA ORGANICS CHINA MARKETING

Bastion Collective

Bastion China supported KORA Organics with their launch into China in November 2018 and the[...]

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SKYBUS: AN INTEGRATED CAMPAIGN

Bastion Collective

Combining the expertise and experience of four Bastion businesses - Bastion Reputation Management, Bastion Engage,[...]

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GARNIER SHINES AT AUSTRALIAN OPEN

Bastion Collective

In 2019, Garnier returned to the Australian Open after a 10-year hiatus. The brand wanted[...]

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ferrari f1 Australian grand prix

Bastion Collective

We re-ignited brand loyalty at the biggest motor-racing event in Australia. By implementing a three-phase[...]

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